Three Popular Drink Trends To Know
When you want to stay up on trends, there are three in the realm of drinks that you should know about. This will ensure you keep customers happy by giving them more to choose from on the drink menu – and shows that you know about all of the up and coming drink trends.
Whiskey Outranks Vodka
Whiskey has officially outranked vodka. This is because more people are learning that the flavored vodkas aren’t all that they cracked up to be. Also, whiskey shares a lot of the same influences as wine. It is aged, has subtle flavors, and you can become a total whiskey snob just as you can become a wine snob. There are a lot of ways to flavor the whiskey as well, allowing you to create some amazing drinks with pumpkin pie spice, apples, cinnamon, ginger, and more.
Booze into Ice Cream
The time has come where people are putting booze into ice cream and creating some of the most amazing adult milkshakes you will ever taste. The Guinness float has been around for a while, where a scoop of ice cream is loaded into a pint of Guinness. However, there are many other restaurants that are creating adult shakes as well. This includes scoops of vanilla and chocolate ice cream into Irish cream, Stout, and various other types of beer and alcohol. Some places are creating more of a float while others are using a blender to make a full on milkshake. You can get your mixologist started on some recipes that are unique to your restaurant or you can use some of the most common combinations out there.
House-made Soft Drinks
Think about how many people went out and bought those home soda machines when they came out, or at least thought about it. If you’re an indie restaurant, you can make some house-made soft drinks to appease the people who want something different than the ordinary cola. Make cream soda, root beer, or something entirely unique.
You can incorporate all of these drink trends or just one or two. It’s all based upon the theme that you have in place and what your demographic is demanding. The 18 to 34 age group is looking for all sorts of new flavors. These are the same individuals who enjoy wine and can taste the subtle tasting notes inside of the wines. They are not going to be fooled by subpar drinks, so you’ll want to be on your A game.
It can be advantageous to roll out a brand-new drink menu and even offer some samples on the grand opening or rollout so that people know more about what the drinks taste like. If people can taste without having to buy, there are more likely to explore the new drink menu and respond positively to the trends that are taking place. Ultimately, it’s up to you to educate your customers and introduce them to your new drinks.